Laali - Lip Paint Pot

A richly pigmented matte-satin red inspired by traditional sindoor, delivering nourishing, non-drying, long-wear comfort for all skin tones.

Rs. 2,392.00 INR

(MRP inclusive of all taxes)

Clinical Efficacy

upto 27% reduction in transepidermal water loss (TEWL)¹
improves skin surface smoothness²

Size:

4g / 0.27oz — classic size

Variant

one jar lasts ~3 months

Free shipping*

COD Available*

Results based on independent clinical studies of key actives over 4 to 12 weeks of consistent use. Individual results may vary.¹²³

Laali – Lip Paint Pot is an intensely pigmented matte-satin red inspired by traditional sindoor, designed to complement all skin tones. Made with ECOCERT-certified, cold-pressed organic butters and oils, its non-drying, buildable formula is enriched with Vitamin E and essential fatty acids for long-lasting comfort and nourishment.

Naturally fragranced with Kashmiri lavender and Himalayan deodar, Laali is vegan, cruelty-free, FDA approved, and free from parabens, silicones, talc, alcohol, gluten, and artificial fragrance.

Ingredients

ricinus communis (castor) seed oil*, caprylic/capric triglyceride (coconut derived), cocus nucifera (coconut) oil*, helianthus annuus (sunflower) seed wax**, mica, prunus armeniaca (apricot) kernel oil, theobroma cacao seed butter*, silica, tocopherol**, lavandula angustifolia (lavender) flower oilφ, cedrus deodara (cedarwood) wood oil§φ, +linalool, +geraniol, +limonene, ci 15850 (red 6)*** and love.

*certified organic, **ECOCERT/COSMOS certified, non-palm, non gmo, ***FDA approved, §wildcraft, Φsteam distilled essential oil, +microbiome friendly from natural essential oils.

Composed with rare botanicals that are natural, unrefined and non-deodorized. They may vary in colour and fragrance with changes in seasonal harvests. We hope that you will embrace the beauty and purity of our precious ingredients.

Free from parabens, silicone, nylon 12, talc, artificial fragrance, D6, D5, gluten, and alcohol.

Product Information

Generic Name: Lipstick

Shelf Life: 2Y (from date of manufacturing)

Manufactured By:
Dehlvi Naturals Remedies Pvt. Ltd.
495, Fie, Patparganj Industrial Area, Delhi-110092, India

Babi Beauty Cosmetics
Floor 3, Plot No. 2, 14/3 Mathura Road, Faridabad, Haryana-121003, India

M/s Aelius Parallel Holdings Pvt. Ltd
Plot No. GP-55, Sector-18, Hsiidc, Gurugram, Haryana-122015, India

Laali - Lip Paint Pot

Rs. 2,392.00 INR

(MRP inclusive of all taxes)

A VERMILION RED FOR EVERY COMPLEXION

WEIGHTLESS HYDRATION WITH PAYOFF

what to expect

Nourishes - delivers rich, long-wear pigment while keeping lips soft and comfortable.
Smooths - reduces roughness and flaking for a refined, even finish.
Hydrates - helps maintain moisture to prevent dryness and cracking.
Balances - pacifies Pitta inflammation and Vata dryness with snehana botanicals.

clinical efficacy

upto 27% reduction in transepidermal water loss (TEWL)¹
improves skin surface smoothness²

4-week clinical study with 34 volunteers for cacao butter¹
2–4 week clinical study with 20 volunteers for castor oil²

our botanical blueprint

BITTER APRICOT

Nourishing, quick absorbing & rich in EFAs. Potent in treating acne & strengthens skin tissues.

MICA

Ethically sourced, natural earth mineral that diffuses light for a soft-blur effect on skin.

CACAO

Our certified organic small-batch cacao is rich in flavonoids (antioxidants) that support collagen and repair skin health, including with rosacea, pigmentation and inflammation.

the ritual - how to use

STEP 1: APPLY

A small dab with a lip brush or finger on lips, as it's highly pigmented.

STEP 2: BLEND

For a warm, natural stain and flushed rosy cheeks, dab with your fingers, blending into lips and cheeks.

STEP 3: UNDERPAINT

Apply to lips before applying a foundation or BB cream for a natural blush.

STEP 4: PAIR

Laali with Sitara Strobelighter for a luxe, polished look.

kavita’s pro tip

Love the hint of cacao, apricot and lavender notes every time I apply Laali! This is highly pigmented, so I underpaint just a dab on cheeks and lips and then top it with my primer or balm over it for a natural luminous look!

ayurvedic benefits

Castor, cacao and coconut are snehana - emollient and very nourishing for the skin, pacifying inflammation of pitta and dry vata skin.

FAQ

If we didn't answer your question, contact us.

Is Laali drying or uncomfortable on the lips?

No. Organic cacao butter, castor oil, and vitamin E keep lips nourished and flexible. The formula is weightless, wears comfortably without cracking or tightness, even with repeated use.

Will this shade suit all skin tones?

Yes. Laali’s blue undertone adapts well across complexions and can be worn sheer or built for intensity.

WHAT IS SPECIAL ABOUT THE Laali Lip Paint Pot & WHY IS IT PRICED AS A LUXURY INVESTMENT?

Laali is a vegan proprietary formulation made with certified organic cacao butter, castor oil, vitamin E, and ethically sourced mica. Free from synthetic waxes, petroleum derivatives, and fillers, it offers pigment, nourishment, and comfort in one formulation.

WHY DOES PUREARTH USE FRAGRANCE IN ITS FORMULATIONS? IS IT SAFE?

Purearth does not use synthetic, cosmetic, or masking “parfum” or fragrances.

We firmly believe in aromatherapy and the therapeutic power of 100% pure plant essential oils based on research and used functionally, respecting strict dermal limits. We never use hexane or solvent extracted essential oils. Aromatherapy is not merely fragrance — it is plant-based, bio-active formulation intelligence. Every aromatic choice serves a therapeutic purpose, not merely a cosmetic one.

As some essential oils may contain molecules that can potentially act as allergens, we fully list out all molecules naturally present in an essential oil in our ingredients list, in compliance with stringent EU regulations.

WHAT IS THE PUREARTH PROMISE?

Our formulations are free from alcohol, petrochemicals, parabens, phthalates, palm oil, formaldehyde, silicones, sulphates, carbomers, glycols, PEGs, MEA, DEA, TEA, GMOs, artificial fragrances, colourants and "forever chemicals," or PFAS (per- and polyfluoroalkyl substances) commonly used in the industry. We never use pre-mix bases, fillers or additives and are certified by Leaping Bunny Cruelty-Free International.

HOW DOES PUREARTH DEMONSTRATE ITS ETHOS OF EQUAL, ETHICAL, ECOLOGICAL?

Purearth pledges 10% of its profits to the Pure Purpose Foundation (PPF), our sister tax exempt charity organization, including donating to the Eco-Pot sanitation project building toilets, long-term afforestation initiatives - planting native fruit and forest species and works directly with women’s self-help groups and producer communities supporting income generation and fair trade livelihoods. With our Get. Give.Grow Recycling Program, we plant a tree for every bottle returned.

customer reviews

pure, potent & precious

We offer high-performance Ayurvedic formulations wildcrafted in microbatches from rare, select botanicals to nourish your skin & senses. Ethically sourced, fair trade, and Leaping Bunny cruelty-free approved.

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